{"id":991794,"date":"2025-07-16T16:55:43","date_gmt":"2025-07-16T11:25:43","guid":{"rendered":"https:\/\/shareittofriends.com\/demo\/New-acelogicsolutions\/brand-guidelines-for-an-fmcg-company\/"},"modified":"2026-10-08T10:48:07","modified_gmt":"2026-10-08T10:48:07","slug":"brand-guidelines-for-an-fmcg-company","status":"publish","type":"post","link":"https:\/\/shareittofriends.com\/demo\/New-acelogicsolutions\/brand-guidelines-for-an-fmcg-company\/","title":{"rendered":"Brand Guidelines for an FMCG company"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"991794\" class=\"elementor elementor-991794\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b9ac4a0 e-con-full ace-cs-page e-flex e-con e-parent\" data-id=\"b9ac4a0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-679073b vamtam-has-theme-cp vamtam-cp-top-bot-left e-flex e-con-boxed e-con e-child\" data-id=\"679073b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c1965c4 ace-cs-section ace-cs-bg-white ace-cs-overview e-flex e-con-boxed e-con e-child\" data-id=\"c1965c4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d9c2922 e-con-full e-flex e-con e-child\" data-id=\"d9c2922\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e780c28 e-con-full e-flex e-con e-child\" data-id=\"e780c28\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-05a3252 ace-cs-tags elementor-widget elementor-widget-text-editor\" data-id=\"05a3252\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"ace-cs-chips\"><span class=\"ace-cs-chip\">BRAND SOLUTIONS<\/span><span class=\"ace-cs-chip\">WEBSITE DESIGN AND DEVELOPMENT<\/span><span class=\"ace-cs-chip\">SOCIAL MEDIA MANAGEMENT<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e11857f elementor-widget elementor-widget-heading\" data-id=\"e11857f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Website Development and Social Media Management for a Wellness Startup<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3dd882 elementor-widget elementor-widget-heading\" data-id=\"f3dd882\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Business Requirements As Per Briefs:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-c26356c elementor-widget elementor-widget-text-editor\" data-id=\"c26356c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n<li aria-level=\"1\">Brand consulting\u00a0<\/li>\n<li aria-level=\"1\">Market Research<\/li>\n<li aria-level=\"1\">Brand Guidelines<\/li>\n<li aria-level=\"1\">Brand communication designs and templates<\/li>\n<li aria-level=\"1\">Brand Collateral designs and templates<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b8f0ce7 e-con-full e-flex e-con e-child\" data-id=\"b8f0ce7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2cb642f e-con-full ace-cs-facts-card e-flex e-con e-child\" data-id=\"2cb642f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-83b3d45 elementor-widget elementor-widget-text-editor\" data-id=\"83b3d45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<dl class=\"ace-cs-facts\"><div class=\"ace-cs-fact\"><dt>Services<\/dt><dd>Brand Consulting, Market Research, Brand Strategy, Brand Guidelines, Branding, Logo, Brand design solutions, Collaterals, Website design and development, E-commerce solutions.<\/dd><\/div><div class=\"ace-cs-fact\"><dt>Client Sector<\/dt><dd>FMCG, Wellness, Body and Hair care<\/dd><\/div><div class=\"ace-cs-fact\"><dt>Business Category<\/dt><dd>D2C<\/dd><\/div><div class=\"ace-cs-fact\"><dt>Client Location<\/dt><dd>India<\/dd><\/div><\/dl>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f4f092d ace-cs-section ace-cs-bg-dark ace-cs-body e-flex e-con-boxed e-con e-child\" data-id=\"f4f092d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ad2d144 e-con-full e-flex e-con e-child\" data-id=\"ad2d144\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b579994 e-con-full e-flex e-con e-child\" data-id=\"b579994\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ea53db4 elementor-widget elementor-widget-heading\" data-id=\"ea53db4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">ACE LOGIC\u2019S Approach:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-56cb889 elementor-widget elementor-widget-text-editor\" data-id=\"56cb889\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ace Logic approached the project with a mix of the following:<\/p>\n<ul>\n<li aria-level=\"1\">Brand consultations with the management<\/li>\n<li aria-level=\"1\">Market study with a mix of primary research and secondary research<\/li>\n<li aria-level=\"1\">Competitive Landscape checks, study and review of the sector, geographical territories and business model\u00a0<\/li>\n<li aria-level=\"1\">Proposition for the target demographics and business outreach strategy<\/li>\n<li aria-level=\"1\">Mapping the brand approach philosophy to set the brand book<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-48e9a14 e-con-full e-flex e-con e-child\" data-id=\"48e9a14\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b194f0a elementor-widget elementor-widget-heading\" data-id=\"b194f0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Project Delivery Specifics:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-4b3083c elementor-widget elementor-widget-text-editor\" data-id=\"4b3083c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n<li aria-level=\"1\">Brand guidelines and Master Brand book<\/li>\n<li aria-level=\"1\">Brand templates<\/li>\n<li aria-level=\"1\">Brand applications<\/li>\n<li aria-level=\"1\">Brand communication designs and templates<\/li>\n<li aria-level=\"1\">Brand Collateral designs and templates<\/li>\n<li aria-level=\"1\">Social media marketing and ecommerce design solutions<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1efcc4f ace-cs-section ace-cs-bg-white ace-cs-gallery e-flex e-con-boxed e-con e-child\" data-id=\"1efcc4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1c24f1f e-flex e-con-boxed e-con e-parent\" data-id=\"1c24f1f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2af1036 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"2af1036\" data-element_type=\"widget\" data-e-type=\"widget\" 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