Brand StrategyDigital marketingSocial media management
Branding and E-commerce setup for a Beauty and Healthcare Brand
- Services
- Brand Strategy, Digital Marketing, e commerce, online sales, Sales and Marketing, Affiliate Marketing
- Client Sector
- Retail, FMCG, Beauty and healthcare, Food, Organic Products, B2C
- Business Category
- B2C
- Client Company
- A Leading player in the food, beauty, Organic products and healthcare segment
- Client Location
- Maharashtra and Gujarat, India
- Business Requirements As Per Briefs
- Brand identity and Brand guidelines Designs for product portfolio Packaging solutions E commerce set up Online sales
ACE LOGIC'S approach:
Ace Logic approached the project with a mix of the following:
- Market study
- Competitive Landscape of the geographical territories
- Proposition to the target demographics
- Mapping the design philosophy to approach the business objectives
- Pricing study
- Product positioning
Project Delivery Specifics:
- Product portfolio designs for multiple produc categories
- Packaging, brochures and other sales collateral solutions
- Product placements on the e-commerce portals
- Digital marketing to generate online sales which accounted for a 15% increase in revenues
- Social media marketing
- Support in setting additional sales channels